Legal & General America Leverages iPipeline® Solutions to Optimize Distribution and Insure More Families – InsuranceNewsNet


LGA forges strategic partnership with iPipeline to transform their business through access to real-time, data-driven insights and referrals

EXTON, Pa. and FREDERIC, Md., October 24, 2022 /PRNewswire/ — iPipeline® and Legal and General America (LGA) have launched a data integration initiative that will help the life insurance provider build distribution portfolio sharing, product underwriting, decisioning and pricing capabilities across its organization.

This strategic relationship will allow LGA, one of the top five WE term life insurance provider – to leverage iPipeline’s vast real-time industry data, as well as its distribution network, to improve speed at all stages of the insurance process – from quote to the delivery. Using InsureSight, iPipeline’s data and case analytics, LGA will be able to competitively assess its sales and market performance, providing them with real-time insights at a more granular level.

Legal and General America is a forward-thinking life insurance provider, and we are proud that our innovative solutions can offer insights that can bring the business even closer to its distribution partners,” said David Libesman, vice president of data analytics at iPipeline. “The depth and breadth of our anonymized industry data allows us to quickly identify any bottlenecks in the process while focusing on continuous improvement. This capability, coupled with business case analysis tools from iPipeline, will give LGA actionable insights to effectively meet the changing needs of distributors, agents and advisors, extending their market reach and helping more families protect their financial future.”

This innovative solution supports Legal and General America as it strives to create a brighter future for more people, families and businesses with access to essential life insurance protection through one simple digital app and some of the most popular coverage options. most affordable on the market.

“With iPipeline’s high-quality data, we can leverage real-time insights to gain valuable insights, which we use to expand our evolution as a strategic, data-driven organization,” said Shawn Homanvice president of business operations and strategy at Legal and General America. “With InsureSight, we can dive into metrics to see how we’re doing relative to the market, or slice and dice data to compare our stocks against personalized benchmarks. This information allows us to make the most meaningful decisions so that we can maximize the impact for those we serve, from distributors to hard-working individuals and families who need the protection offered by life insurance.”

For more information about iPipeline, visit To learn more about LGA, visit

About iPipeline
iPipeline builds a comprehensive digitized ecosystem for the life insurance and wealth management industries that will enable millions of uninsured and underinsured Americans to secure their financial future in one planning experience holistic finance. The company strives to optimize all request and processing workflows, from quote to commission, and consolidate them into one of the largest straight-through processing platforms, dramatically reducing the paper, saving time and increasing premiums and investments for insurance agents. iPipeline is also committed to offering best-in-class subscription tools to help financial institutions and advisors automate and digitize financial transactions, comply with regulations, and seamlessly integrate life insurance and annuities in customer accounts.

The iPipeline digital ecosystem integrates one of the largest datasets in the industry to enable advisors and agents to optimize their business. Since its inception in 1995, iPipeline has facilitated 1.5 billion quote responses, $32 billion in savings on printing and mailing costs, collecting 55 billion in premiums and protecting 25 million lives. iPipeline operates as a unit of Roper Technologies (NYSE: ROP), a constituent of the S&P 500® and fortune 500® clues. For more information, please visit

About Legal and General America
Legal and General America is part of the world Legal and General Group. For more than 70 years, the Legal and General America The companies are in the business of providing financial protection through life insurance to American families. The Legal and General America companies are Life insurance company banner and William Penn Life Insurance Company of New York. With over $57 billion in the new covers issued in 2020, LGA is a top five term life insurance provider in the United States and ended 2021 with $780 billion coverage in force with 1.4 million WE clients. LGA actions Legal and general independent financial strength ratings: A+ above A.M. Best and AA-Very Strong from Standard and Poor’s and Fitch. For more information, please visit

Media contacts:

Laura SimpsonJConnelly for iPipeline
[email protected]

audrey wayneKemperLesnik for Legal and General America
[email protected]

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For more information, visit

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SOURCE iPipeline; Legal and General America


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