Southern California – Golden State demand for ready-to-drink juice cocktails continues through winter 2021-22. Southern California-based SunDaze Fermented Cocktails has signed with Mussetter Distributing in Auburn, Calif., and the brand’s alcoholic beverages are now available in Northern California at independent retailers and grocery chains in the Sacramento area.
Combined with its distribution in Southern California and Austin, TX, SunDaze is now sold at nearly 350 outlets, including Total Wine & More, Ralphs in Southern California and HEB in Austin, TX. The brand first entered retail in early fall 2021. SunDaze also has new permissions in California at grocery chains Nugget Markets, Raley’s Supermarkets, and Whole Foods Market (SoPac), and consumers can expect to find SunDaze at these retailers in the coming weeks. and months.
“SunDaze is a hit and connects with distributors, retailers and consumers even during the winter,” said SunDaze CEO and Co-Founder Arthur Gallego. “Social drinkers across three generations appreciate the simplicity of our low-sugar juice cocktails and we are confident that our first full summer on the market this year will be very successful.”
In addition to Mussetter, SunDaze’s distribution partners include Guardian Distributors of Los Angeles and Beauchamp Distributing Company, both in Southern California, and Dynamo Specialty Distributing in Austin, Texas.
This summer, the brand will also introduce different juice flavors to complement its current range of orange juice alcoholic beverages.
SunDaze Fermented Cocktails is an award-winning, revolutionary line of alcoholic juice drinks with 6.0% ABV and minimal ingredients, created with a patented fermentation process exclusive to the SunDaze brand. The drinks are lightly carbonated, with low levels of natural sugar, and are a great option for hard seltzers, canned wines, and hard kombucha. SunDaze was co-founded by well-known beverage marketing executive Arthur Gallego and renowned Spanish food scientist Juan Diego Cordón Toledano. The brand is based in Southern California.
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